Tackling your to-do list so you can finish your coffee while it's still hot.

Your ideas deserve more than a brain dump. It’s time to build, launch, and turn them into something real.

Subscribe to my email list to get emails that feel like voice notes from your favorite launch strategist ⤵️

Let’s make a launch plan your nervous system doesn’t hate.

Real support won’t force you into a framework, I believe it should sync with your rhythms of life.

🤘When we work together, we go deeper than plug-and-play templates. We build launch plans that match your ambition and your capacity—because your body and your business need to move in sync, not wrestle for airtime.

🌪️ We plan for pivots, slow down to zoom out, and celebrate the launch and the pause that follows.

YOU NEED THE SUPPORT TO GET THROUGH ONE LAUNCH.

I know how launching can feel like an emotional rollercoaster... especially when Becky on the internet is bragging about her $100K launch and you’re just trying to remember what day it is.

🧠 Left + Right-Brained Baddie at your service.

I help business owners build launch plans that actually fit their brain, their bandwidth, and their boldest ideas. Whether you’re launching for the first time, in the messy middle of a pivot, or figuring out WTF just happened post-launch—I’m your girl.

$555 USD

RETRO HOTLINE

When you call into the Retro Hotline, we will you’ll retro your latest effort—launch, offer, project, or plan—to figure out what worked, what didn’t, and what to do next, so you can move forward with purpose, and hang up with a clear, dialed in action plan.

$1200 USD

AHA! TO ACTION PLAN

Your ideas deserve more than a brain dump. This is your shortcut for launching your big idea without second-guessing your next move. This manageable action plan can be worked on throughout your week, allowing you to make steady progress without disrupting your day-to-day rhythm.

$1800 USD

DIALED IN

Together, we'll use the data from your last launch to create a strategy that builds on your momentum - so you know exactly when you're winning, and how to adjust when you're not. Your next launch shouldn't feel like a clean slate. It should feel like staking wins.💰

🦎 Chameleon energy ACTIVATED.

Lowkey… I’m built for managing the chaos that comes with running an online business. As a Human Design Generator 3/5, strategic shapeshifter, walking science experiment with a mic— I’m in it with you…iterating, adjusting, and cheering for your most aligned next move.

I turn on my CHAMELEON ENERGY so you can show up fully and sell the shit out of your offers.

🔥Whether we’re launching a crystal shop, a coaching certification, or your first digital product… I meet you in the messy middle, translate your energy into action, and build a plan that fits like a custom jumpsuit.

🪩 I can read the room. I can read you. And I know how to build a plan that fits the season your business is actually in—not the one you’re pretending to be in.

💪 I’m the launch strategist who can flex with your fire, hold space for your spiral, and still hand you a game plan that slaps.

Meet Haley,

The launch strategist behind your favorite brands and VA (virtual assistant) mentor, helping you design a life you love.

I'm Haley Francis-Halstead, a passionate problem solver and free-spirited creative. As a certified Virtual Assistant and Design Thinking educator, I am on a mission to help creatives and emerging entrepreneurs like you build a business that supports your creative process.

Ever since I was a kid, my brain has been wired a little differently. Where others see chaos, I see patterns ✨ It’s just how my brain works, and this sixth sense has taken me from managing nationwide rollouts to running two businesses of my own.

Now, I help countless founders and creators reclaim their time and protect their creative energy while launching their next big thing.

To all my fellow creatives, makers, and artistic visionaries - I see you. I see the brilliant light within you that the world so desperately needs. ⭐ Your ideas, your artistry, and your expression have the power to inspire, to heal, and to spark wonder. I'm so excited our paths have crossed, and I'm even more excited to get to work with you!⚡

🔥 LAUNCH CASE STUDIES

  • Breaking up with pre-launch jitters.

    Launching a mindfulness podcast, The Zen Break

    READ MORE

  • My 80-year-old Memaw just launched her business

    Launching a jewelry business with my grandma

    READ MORE
  • Re-launching Brand Ed

    Design your launch like you brand!

    Re-launching Brand Ed with Gem Creative Co.

    READ MORE

  • HALEY MAKES BIZ FUN

    “Haley helped me adopt the tools and software to become my own project manager. She helped me take my business steps out of an overthinking, overstimulated mind and into a pretty, inspiring, and organized home base. Creating this virtual home base instantly gave a boost of energy, clarity, and inspiration. Haley has a way of making the business tasks that were once intimidating feel creative and even fun.”

    Simona Kay
    Wellness Coach

  • MAKES MAGIC HAPPEN

    “I've left every meeting we've had with a sense that we're moving in the right direction. I appreciate Haley’s ability to see the big picture and deal with issues I can't. I know on some level what the business needs to succeed in this market, but I'm unable to manage that aspect, and I appreciate and admire Haley’s abilities. She makes MAGIC happen!

    Leslie Dixon

    Puberty Coach

  • A REAL POWER HOUSE

    "When I met Haley, I saw right away that she has impressive skills. She's smart, insightful, and strong - a real powerhouse! That's why I asked her to help me start my business. We created a plan and designed a brand that puts people first. Now, Haley helps me create efficient processes to focus on what matters most to me. Without her, my business wouldn't be as successful as it is today.

    Kim Lyon
    Global Artist

  • EVERY PROJECTS A BLAST

    “Haley is a standout leader! Her biggest strength is understanding and breaking down complex ideas into manageable roadmaps and documentation. She excels at communication and can always explain the desired vision clearly and comprehensively. Haley's fun and passionate approach to her process will make any project a blast.”

    Kaitlyn McKamey

    Creative Manager